How to Choose
Do we really choose, or do scents choose us?
We all have a preference for a type of scent, whether spicy, floral or herbaceous. The surprising thing is that you may not fully understand why you have a preference for that fragrance. There are several different factors at play here and therefore, several different ways to choose which fragrances are right for you.
Have you ever noticed how some fragrances trigger memories of a specific time or place in your life? Or that some smells can give you a boost of energy on a particularly gloomy day? When we design ST. SILLAGE fragrances, we break down each scent by notes and aromatherapy benefit to make it easier for you to choose which one is right for you. And if you really trust us, we’ll even match you with your perfect scent based on your birth data.
The Traditionalist's method
Everybody knows this method: sniff it, like it or discard it – repeat. If you’re not sure what you like (or if you want to make sure others will enjoy the fragrance with you), this method can be a daunting task because we will constantly second-guess our reasoning as to why we prefer this smell over that one. But our sense of smell is directly linked to the part of the brain that manages our emotions and forms long-term memories (the limbic system) and so our preferences for certain fragrances are largely influenced by these. When we try to consciously choose whether or not we like a smell, we look for concrete reasoning and a lot of the time it just doesn’t exist.
So to simplify the process, let go of the normal decision-making process you engage in when choosing to buy a certain product. Either trust your instincts and go for the one you naturally gravitated to first, or close your eyes, inhale and tap into how the scent makes you feel. Skip the hesitation and be bold – your gut instinct won’t let you down, we promise.
The Therapist's method
Notice how our scents are labeled 1 through 7? The reason behind it is that we designed each scent as an ensemble of specific ingredients that heal and resonate with our seven energetic centres, our chakras. Scent is related to our chakras through an evolutionary trait almost all animals have developed. Say you were to smell smoke, your brain knows to associate smoke with danger and it triggers the appropriate response for you to protect yourself or run away from it. Each smell triggers a kind of 'alert' in our brains, some are troublesome, some are calming. There’s a slew of scientific evidence to show that being exposed to certain essential oils can make us feel happier, be more positive or more confident and even more trusting of one another.
It’s through this premise that we designed our seven fragrances to balance the seven chakras based on the scientific evidence of the powerful aromatherapy effects of essential oils. Read through each fragrance’s description to find out what the positive effects are, and how you can benefit.
The Astrologer's method
The third method takes away the need to choose anything at all. Astrology enables us to establish precise and unique details about someone’s life; their past, present and future experiences, traits, personality, preferences and behavior. As the planets move through the constellations and the zodiac, they make aspects to other bodies. This energy and gravitational pull, affects not only human consciousness but also a persons unique life experience.
The specific positioning of celestial elements at the time of your birth created some natural forces that helped shape your preferences and predispositions. Using sophisticated algorithms provided by Aspects Lab, we can match you to your perfect fragrance in accordance of these predispositions. This kind of matchmaking is the first of its kind – a truly revolutionary way to approach choices and preferences. The application below will unlock your unique horoscope and show you how it works. Discover your custom matched scents based on your birth data!